Step 2
In order for Veterans’ Pathway to assess your grant request, a snapshot of your start-up or existing business is necessary. The plan does not have to be long or complex, but must briefly address the following:
- Executive Summary
This is the most important part of the document and should briefly recap the other sections. In this section, it is important to state:
- The amount of the grant request
- The specific use of the funds
- The impact the grant will have on the business and how it will help the business:
- Get started and an estimate of how long until revenue comes in; or
- What impact the grant will have on the growth of the business. For example, a capital infusion might be used to purchase new equipment/inventory which would lead to new contracts, thus resulting in an increase of 20% in revenues over a 12 months period.
In addition, the Business Plan must include:
- Company Description
- Market Analysis
- Organization & Management
- Service or Product Line
- Marketing and Sales
- Funding Request Impact on business
- Financial Projections/Historical Financial Data is an existing business
The Small Business Administration has an on-line tool for business plan preparation that is recommended and can be accessed at http://www.sba.gov/category/navigation-structure/starting-managing-business/starting-business/how-write-business-plan.